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How to Get a VIP Pass to Chocolate Blues |
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How would you like $200 to give to your closest friends? We'll we
can't give you $200 in cash, but we can give you $200 worth of free
VIP Passes to the Chocolate, Blues and Business Networking Festival
in Indianapolis on March 26. Here's the deal: Linking Indiana
Members can get 10 free VIP passes (value $20 each) to hand out to
your business associates and friends. No catches. Here's how to get
your free VIP passes, you must register
to attend on LinkedIn, and send an email requesting 10 VIP passes
to
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
.
In your email, please indicate the names and companies of the people
you are going to invite to the event.
Oh, and in case you didn't know, Chocolate,
Blues and Business is a wide open, big networking event that is
held in other Midwest cities. The event is a unique experience and
features great music, great networking, and chocolate. There's
something for everyone. Linking Indiana is teaming up with the
Indiana Business Network to bring this unique, fun and productive
event to Indianapolis for the first time.
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Should You be Twittering? |
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Ok, I've been on Twitter for a while. It's fun. It's entertaining. But is it the right place to put your business in Indiana? If we look at Twitter use numbers in Indiana (recommendation: download and read the survey), the conclusion is probably not. Less than 13% reported they regularly used it. Use numbers just don't tell this story. Twitter has some capability that businesses, should pay close attention to:
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Sorry, Your Free WiFi Sucks |
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 People use Wifi for critical life activities.If your Wifi isn't bulletproof reliable, well, you are making lifetime enemies. Nothing, and I mean nothing is more frusterating that going somewhere to get a meal and check the email, only to find you just wasted $10 on food and one hour of your life only to find out the internet is broken.
Does your WiFi have a log in screen? No? You are missing out on adding 3-5,000 people per year to your email list. For business owners, the killer application for free Wifi isn't the three orders a day you pick up, it's the growth in the mailing list and the long term gains driven by more participation in birthday clubs and other
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Yelp.com at Center of Extortion Controversy |
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Today, the Wall Street Journal is reporting that Yelp.com, the social media site that lets "reap people" leave "real reviews" of businesses and restaurants has been targeted in a lawsuit that alleges that Yelp.com employees have engaged in extortion. The suit alleges that if a negative review of a restaurant is posted Yelp workers will call the restaurant and offer an advertising package that will remove the negative review for a price around $300.
The case is pending in a Los Angeles federal court.
This case raises some very serious questions for Yelp.com users as well as brand owners.
- Is it ethical for review sites to allow businesses to "buy off" negative reviews?
- Are sites like Yelp.com important to your brand?
- Does this lawsuit give you second thoughts about buying advertising from Yelp.com?
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A Few Little Changes for Linking Indiana |
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We've been busy updating Linking Indiana over the past few weeks. We've re-organized our content to make it easier to find articles (check out the main menu above...). We've also made a few needed improvements to our event calendar to make it easier for you to list your events (yes, it's free). The Indiana Job Board has more accurate listings and is now wired in to automatically publish jobs into the Hoosier Jobs Network group on LinkedIn. and added several new content partners.
We're still looking for a few more content partners in the following areas:
- News
- Technology
- Sports
- Politics
- Social Media
If you've got a blog or news site, get in touch and Linking Indiana will help you get more content.
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